Hotel & Travel Innovations

Above: My personal favourite innovation within the hotel industry. W Hotels have introduced the Whatever/Whenever service to their already extensive list of luxury services.

Hotel & Travel Innovations

Today I have been looking back over the last three years, and reading travel articles I’d written for both business and pleasure; I cannot believe how much the travel industry has changed. Obviously, dramatic changes occurred after the events of September 11th; however, it’s changes unrelated to this event that have made the biggest impact. Technological changes have made the most noticeable difference; the web; hotel booking systems, and low cost operators have rendered the travel agent virtually obsolete.

Hotel booking systems have changed dramatically. Many of the small to medium-sized hotels I originally consulted for were using nothing more than a pen and note paper to record bookings; many didn’t see the necessity for a computerized system. And even then, the systems that were available didn’t even have graphical booking calendars let alone the ability to create reports. Now, systems include financial reports, maintenance schedules, and invoice options.

Booking Systems

And what does the future hold? Booking systems aimed purely at small to medium-sized hotels, motels, guest houses, and inns are evolving into web based booking systems to allow potential customers to enquire on room availability.

And within other areas of the hotel and travel industry:

Despite the struggling economy, airlines appear to be looking to the future; upgrading business class to the point that it looks like a luxury hotel and airport lounges so that they resemble fine dining restaurants. So what’s next? Will we have private bath and shower areas and individual lockable rooms in first class? Economy class changes will be interesting to monitor as well; self check-in seems to finally have caught on and pay TV appears to be growing in popularity. How about more comfortable seating and the ability to get from your window seat to the aisle without disturbing fellow passengers?

Shanghai and London have led the way in terms of innovative airport transportation. The Maglev (a magnetically levitated train) is a definite ‘must-do’ when in Shanghai and the Heathrow Express (the most expensive train journey in the world per mile) is a definite ‘don’t-do’ when in London. But of course, companies selling over priced on-airport parking shudder at the though of inexpensive and innovative airport transportation, so I wonder where their futures lie? Is there room for innovation within airport parking? I hope so!

What about hotel innovations? The concept of budget hotels has extended the term ‘budget’ to include new ‘miniature hotels’. Miniature hotels take the idea of ‘no frills’ and run with it; no frills means no TV, no windows (unless you’re either lucky or willing to pay extra) no phone (excellent, no calls from prostitutes at three in the morning!) and no toiletries, but of course, they’re extremely cheap; catering to guesst who couldn’t normally afford the luxury of travel.

At the other end of the scale, high-end hotels have added new luxuries to their already extensive list; bath butlers, personal butlers, elevator wi-fi, to name but a few. My personal favourite luxury innovation is Whatever/Whenever by Starwood’s W Hotels. Their advertising reads:

“Birthday Party at 35,000 feet? Wedding Dress Pickup by Helicopter? Bath of Hot Chocolate? At W Hotels, your wish truly is our command with our Whatever/Whenever service. We’ll make your special moment magical, and transform your dreams into reality. Whatever you want. Whenever you want it (as long as it’s legal!)”

At this precise moment, I’m trying desperately to think of the most original and difficult to achieve Whatever/Whenever possible. Any ideas?

If you have an idea for a crazy Whatever/Whenever or have heard of a crazy hotel/travel related innovation, I’d love to hear from you. What’s your favourite travel innovation from the last three years?

Thanks for reading,

Emma

Please leave your comments here or email me on eharradine@hotmail.co.uk

Why Do We Read Blogs?

Today’s post is going to differ slightly from previous posts. I have spent a great deal of time over the last few days, reading other business and hospitality blogs, making comments, and generally getting involved in the blogging stratosphere. It has been both fun and informative.

However, when making a judgment about a blog and deciding whether or not to bookmark the site, I discovered that my thoughts were heavily related to whether or not I liked the writing style AND whether I liked the person doing the writing.

As I have become more involved in conversation with business blog peers, I have formed definite opinions on whose ideas I trust, who can provide me with useful information, and which writers I think are genuinely decent people. It’s a blog that ticks all three boxes that gets bookmarked, commented on, and reviewed.

Take, for example, The Happy Hotelier…

The Happy Hotelier, also known as Guido J. van den Elshout, operates something between a luxurious B&B and the suite floor of a luxurious hotel called Haagsche Suites (i.e. Suites of The Hague). Guido writes a blog that entertains, informs and guides, whilst driving traffic to his hotel site. He updates his blog regularly, is the CEO of another company, runs the aforementioned hotel, and still had time to reply (within a day) to my comment on his site:

“Hi Emma,
Thank you for coming by.
I know your site.
Wanna know how? because of your comment to the Vibeagent blog shout out to my version of the T-List
As a matter of fact you are researching an area that I’m interested in as well.
As every hotelier knows, finding the right software is always of importance to enhance your business. Go on and enlighten us please.
Greetings!”

I cannot recommend The Happy Hotelier enough, and it is for this reason that I have bookmarked his site and would like to urge others to do the same.

It is also for this reason that I’ve decided to share a little more of myself with you HERE.

I hope by finding out a little more about me you’ll be motivated to read my blog and leave your comments.

Once again, thanks for reading!

Emma

I am still on a search for the best hotel booking system for small to medium sized hotels. If you know of hotel booking software that can beat HotelSystems.co.uk for ease of use and functionality then please contact me on eharradine@hotmail.co.uk